Luxembourg & London – 20th August 2025
Luxembourg & London – August 2025 – Sportsliner today announced the launch of its new website, with the updated VR walkthrough set to debut by the end of this week.
Together, these assets showcase AirStudio, a patent-pending onboard media platform that will transform how global sports teams connect with their fans.
AirStudio turns the aircraft itself into a live production studio, capturing exclusive behind-the-scenes access as teams travel to and from the world’s biggest sporting events. From real-time interviews and candid team moments to sponsor activations and branded content, Sportsliner is opening up an entirely new chapter in sports storytelling.
“Fans today don’t just want the 90 minutes on the pitch — they want the journey, the banter, the build-up. With AirStudio we’re delivering that, live and authentic, from 30,000 feet,” said Graham Waters, Founder & CEO of Sportsliner.
Sportsliner, located in Luxembourg and also registered in London, has launched its new website, with the updated VR walkthrough set to debut by the end of this week. The showcase highlights AirStudio, the world’s first in-flight media platform for elite sports, which has been independently evaluated as creating significant annual media rights value per aircraft.
Sportsliner is currently progressing towards the build of its first full-scale demonstrator aircraft, with entry into service targeted for end of 2026.
About Sportsliner
Sportsliner, located in Luxembourg and also registered in London, is developing the world’s first dedicated in-flight media platform for elite sports.
By combining aviation, technology, and media rights, Sportsliner’s mission is to give fans unprecedented behind-the-scenes access while unlocking new revenue streams for teams, leagues, and broadcasters.
ENDS
Media Contact
media@sportsliner.com
www.sportsliner.com